Get your home Sold!

Listing your home
&
Making the most of your investment


Thoughts to Ponder before selecting your REALTOR®...

• "Should we select an agent based on price and commission?"
  When health care is needed, do you choose the best doctor based on price?
  
• "Does the Multiple Listing Service (MLS) alone determine the CMA accurately ?"
  No, although it is the main area for statistics we must also take into account the condition of the comparable homes, local changes and the direction of the market.
  
• "Shouldn´t we try to price it high and then come down if we need to?
  It is a balancing act between using different pricing strategies, however a home usually has the most traffic within the first 30-60 days of being listed.
  

• "How does advertising affect the selling price?" (Visit http://www.VirtualRealtyShow.com )
  Advertising in and of itself doesn´t raise the price. Advertising tells the world that your home is available, with certain features, benefits and at what price so that you can get the most value for your home in the shortest amount of time possible!
  

  On my initial meeting with owners(s) we have the following important discussion which all owner(s) should have with their REALTOR® before they list!

  During our initial meeting we review what your needs and concerns are and develop a plan to achieve them.  We also need to review the following:
  

  • Current Market Analysis
  • The direction of the housing market
  • The timeline for the selling process
  • Advertising mediums such as
    • "For Sale" sign in front of home
    • Magazines
    • Newspapers,
    • Agent to Agent networking!
    • Open Houses (and their affect)
    • Talking House System (transmitting home information 24 hours a day) 
    • The Internet (which presents many opportunities to exploit):
      • Build a site specifically for your home
      • Place a Featured ad on REALTOR.COM and the realestatebook.com
      • Enter the home on the Multiple Listing System
      • Place it on several of my own web sites that publish to Homes.com, point2homes.com, Trulia, Yahoo.com, Google.com, youtube.com and Homegain.com just to name a few

  I also take into account statistics that are vital in separating feelings from actual facts.
  

  Information Sources Used in Home Search

  Real estate agent - 90% Yard sign - 71% Internet - 77% Newspaper - 50% Home book/magazine - 37%

  Open house - 52% Builders - 41% Television - 24% Relocation Company - 16%

  
  

  Home Buyer & Seller Statistics

  Active home search (median): Number of Weeks Searched - 8 Number of Homes seen -9  Method of Home Purchase: Agent/Broker - 77% Builder - 12% Direct from previous owner - 9% Definetely would use same agent again: 66%

  Actions taken as result of using Internet site: Actions taken as result of using InternetDrove by/viewed a home - 75% Walked through a home viewed online- 57% Found agent used to search/buy home - 21%   Prior Living Arrangement: Owned previous residence- 46% Rented an apartment or house - 41% Lived with parents, relatives or friends- 10%

  Source: 2005 National Association of REALTORS® Profile of Homebuyers and Sellers Lack of proper advertising can drop the dollar amount of a home as well as the total time on market!

  Call me now at 757-971-3574 for a confidential appointment!!!
  
  By establishing what we need to accomplish and in what time frame we can create a personalized marketing plan that will meet your needs and get your home sold!